編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-312-102 | Li & Fung 2012 | McFarlan, F. Warren;Shih-ta Chen, Michael;Wong, Keith Chi-ho | General management | Strategic Management( 380007001 ) |
2 | 9-701-035 | Walt Disney Co.: The Entertainment King | Rukstad, Michael G.;Collis, David J.;Levine, Tyrrell | Other | Strategic Management( 380007001 ) |
3 | 9-703-497 | ZARA: Fast Fashion | Ghemawat, Pankaj;Nueno Iniesta, Jose Luis | Other | Strategic Management( 380007001 ) |
4 | 9-711-462 | Cola Wars Continue: Coke and Pepsi in 2010 | Yoffie, David B.;Kim, Renee | Other | Strategic Management( 380007001 ) |
5 | 9-794-113 | Asahi Glass Co.: Diversification Strategy | Collis, David J.;Noda, Tsutomu | Other | Strategic Management( 380007001 ) |
6 | R0210E | Leveraged Growth: Expanding Sales Without Sacrificing Profits | Hagel, John | Other | Strategic Management( 380007001 ) |